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Alexis Reyna was born in Barcelona (near the city zoo)
where he was influenced by the musical world of the
Liceu opera house (where his mother worked) and
by the cloths, dyes and lysergic-plastic morphemes of
his father (who at one point worked in the Madrid
workshop of Balenciaga). The death of several relatives,
under mysterious circumstances, in the Sonoran
Desert led him to have Visions and to forge friendships
within the esoteric circus world, where his flamenco
singer uncle played a special role.
Fascinated by music and with a taste for the renegade,
he started up several experimental hard rock bands
and played alternative underground circuits in Barcelona,
Paris, London, Lausanne and Copenhagen. First
of all through classics of Erotic cinema (which he
devoured obsessively as a child) and then through a
lover 25 years his elder, Alexis discovered his love for
Fashion. And so he began to teach himself the trade.
Three years travelling around Asia had a profound
influence on him, allowing him to experience, learn
from and absorb other worlds (brothels, rain forests,
industrial textile complexes, megalopolises, deserts,
criminal underworlds, clandestine apocalyptic sects
and tribes of divine origin).
Later he enrolled on the Womenswear Master’s at the
prestigious Central Saint Martins school, London, and
worked as a designer in Stockholm for Filippa K and
J Lindeberg.
After presenting his collection Eroika 1.0 at last
summer’s 080 Barcelona Fashion Week, Alexis has
dedicated himself body and soul to creating for
Desigual. And the call of the ritomakina corazon creadora
(machine-ritual heart creator), the conquest, and
the cosmovision, bring him to present in this edition
of the show his UNLEASHED collection.

Contact Showroom

Consorci de Comerç, Artesania i Mode de Catalunya

With the collaboration of:

Ajuntament de Barcelona